Los Angeles, CA – June 15, 2026 – Today, Fulwell Entertainment announced actor and rapper Travis Bennett and producer Steelo Brim as new hosts of its multi-award-winning series The Shop, and its return to YouTube with all-new episodes dropping weekly, beginning on Monday, June 22.

Handpicked by creators LeBron James and Maverick Carter as new lead hosts, Travis Bennett and Sterling Brim take the helm of the iconic barbershop setting to facilitate the honest, unfiltered dialogue the show is heralded for. Moving to a weekly cadence, this reimagined season shifts the focus toward deeper, more intimate connections, pairing our hosts with two guests per episode to dive into the stories behind cultural moments and headlines. Featuring innovative new segments and evolved formats, The Shop remains the premier destination where the biggest names in sports, music, and entertainment drop their guard and speak their truth.

The legacy continues with television personality Jasper Dolphin - Odd Future, Jackass, and actor Melvin Gregg - Fight Night: Million Dollar Heist, Snowfall, joining the premiere episode. 

“I watch The Shop, so to become a part of something I’m already a fan of is sick. I really care about perspective, because it's the only thing that’s unique to each person. Perspective is so important to share, to receive, and to acknowledge, and I think there’s no better platform than The Shop to showcase that,” said Bennett. “I’m also excited for the ability to show my personality. With acting, I’ve been lucky to play characters very similar to myself, but I want people to get to know me personally, and I think a weekly format, like this, is the best way to do that.” 

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“I’m very excited to be a part of the series. As a fan of The Shop, stepping into the foundation that LeBron, Maverick, Paul, and Randy have laid is quite amazing. I’m excited to bring new perspectives to the show, and for the audience to get to know us; we’re a great team,” said Brim. “The audience can also expect me to tell it like it is." 

“From the beginning, The Shop has always been a place for real, honest conversations. We believe Travis and Steelo are the perfect pair to carry the torch forward with new energy and fresh perspectives,” said Maverick Carter, Co-CEO of Fulwell Entertainment. “The team has done an amazing job curating a new format that will give our audience an even more intimate experience, and we’re excited to continue creating culture-defining moments in The Shop."

The show will also be hitting the road this summer with two exciting fan and industry engagement opportunities at Cannes Lions and Fanatics Fest.

“The Shop” at Cannes Lions, Presented by  Dropbox

For the first time, The Shop is coming to Cannes Lions on Wednesday, June 24. This hosted conversation with the new hosts, presented by Dropbox, will cover collaboration, creativity, culture, and the tools helping people share with their community and the world.

“The Shop LIVE” at Fanatics Fest
The Shop will also be returning to Fanatics Fest at the Javits Center in New York City for the first live taping of the show. This hosted conversation will be led by our new co-hosts, who will lead a discussion alongside NBA superstar, LeBron James, and Fulwell CEO and Co-founder of The Shop, Maverick Carter, on Friday, July 17. The taping will take place inside The Theatre. https://www.fanaticsfest.com/tickets

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THE SHOP: UNINTERRUPTED is presented by UNINTERRUPTED; executive producers, LeBron James, Maverick Carter, Travis Bennett, Steelo Brim, and Ben Turner, co-executive producer, Courtney Whitaker, and showrunner Karus Nelson; created by Paul Rivera and Randy Mims.

New episodes of The Shop drop every Monday, so fans never miss a moment. Content and clips from the series will also be featured across The Shop’s social media channels (e.g., YouTube, TikTok, Instagram, Threads and Facebook). 

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